Hydro Flask

1-5 years as partnerd2c

Personalization: Rooted in Hydro Flask’s DNA

Moderation, simplified

Hydro Flask’s MyHydro program spans multiple SKUs, with color accessory choices, and engraving options including stock artwork, as well as customer-uploaded images and text.

To protect the brand, Spectrum’s AI-powered moderation adds a layer of risk management instantly analyzing user uploaded content (including text, images and even text within images) and rejecting anything that may be inappropriate or offensive.

All Options Shown, Improving Conversion

Hydro Flask users can skip the navigation maze. Their shoppers see every bottle style, size and pricing option on one screen. Reducing friction means more people finish customizing and hit checkout.

Two Spots to Make It Theirs

Dual engraving zones mean twice the personalization, such as youth sports teams who can match jersey numbers and player names on the bottle body – a perfect extension for Hydro Flask’s audience.

Spectrum helps clients build custom feature-sets such as this to meet the needs of brands’ most loyal audiences, consistently driving higher conversion rates and AOV.

Spectrum’s back-end admin tool allows clients like Hydro Flask to manage artwork collections, facilitating seasonal updates and encouraging gift-giving opportunities.

Hydro Flask’s MyHydro program gives the brand opportunities to successfully launch new products, such as the Micro Hydro.

See it live

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