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Owala Delivers Unprecedented Depth in Personalization
Dynamic Backgrounds Bring Products to Life
Owala’s customization experience goes beyond the product. Backgrounds shift as users explore bottle colors, creating an immersive, cohesive visual environment that feels intentional and premium.
As users explore the Owala experience, Spectrum’s AI-powered moderation adds a layer of risk management instantly analyzing user uploaded content (including text, images and even text within images) and rejecting anything that may be inappropriate or offensive.
Add SKUs Without Tech Rebuilds
Owala’s customization platform extends beyond water bottles, as Spectrum’s scalability allows the brand to offer personalization across a broad product portfolio.
New product lines leverage the same material libraries, design tools and factory integration minimizing costly custom development.
One Product: Engraving & Full-Color Printing Options
Partnering with Spectrum, Owala offer users a choice between laser engraving and full-color printing on the same metal product—a technical achievement that includes seamless integration of two distinct manufacturing processes.
Users select sleek, permanent laser engraving for a minimalist look, or vibrant full-color printing for bold, detailed designs. Spectrum’s platform automatically routes orders to the appropriate production line, generating print-ready files for each method.
Curated artwork options balance user freedom with brand consistency.
Visual boundaries show customers exactly where their designs appear.
See it live
Outdoor Gear
Check out our work with other brands in the industry.
