The choice of forward-thinking brands

Xbox

How do you stand out in an industry all about self-expression? Meet the unparalleled Xbox Design Lab, fueled by Spectrum’s 3D product customization platform.

JBL

Audiophiles around the globe know JBL speakers and headphones for their rich, precise sound. But now visitors to JBL.com can create a product that’s as pleasing to the eyes as it is to the ears.

Stanley

Stanley was named one of AdAge’s top 20 hottest brands in 2023. True to a brand built on invention and innovation, Stanley wasn’t content to rest on their laurels, launching Stanley Create, a product custom program where customers can bring their imagination and creativity in making their favorite Stanley bottle, tumbler or barware.

Hydro Flask

In the outdoor category, function usually wins out over form––but what if you can do both? Hydro Flask’s Customize initiative converges aesthetic and product features to appeal to the brand’s enthusiasts, standing out in a category where the mix of self-expression and performance features is highly sought.

Leatherman

Leatherman has offered product customization powered by Spectrum for a while, but the program’s success drove the client to updrade their Custom Shop. The new experience features a re-designed UX, including new navigation elements to help users see all steps and track their progress through the program.

Carhartt

Founded in 1889 and family-run to this day, Carhartt built its reputation on the values of dependability, honesty and trust. Leveraging the intense loyalty those values built over the years, Carhartt opened their Company Gear store, where their B2B audience can outfit crews with customized sweatshirts, outerwear, t-shirts and accessories.

Gerber

An American-made brand founded in 1939. Gerber crafts knives, multi-tools, cutting tools, and equipment dedicated to problem-solving and life-saving. Their customers are hunters, survivors, and tradesmen—people unafraid to forge their own path. Here’s where the cutting edge meets, well, cutting-edge. Spectrum’s customization technology gives users access to a wide range of fully customizable products, from everyday-carry pocket knives to fixed-blade hunting knives, all rendered in 3D for 360-degree viewing.

Life Is Good

Life is Good is an apparel company that’s making more than clothing—they’re out to make a positive impact too. LIG encourages their wearers to make their own mark with Customize It!, an apparel customizer built with Spectrum’s technology. Users first select their art from LIG’s extensive library, then place it on their choice of shirt style, fabric, and color. The piece can be viewed in 360 degrees, and there are over 500,000 unique combinations the user can create. And that definitely is a positive.

Specialized

Since its founding in 1974 “by bike riders for bike riders,” Specialized has fueled the cycling revolution through their innovations, such as the industry’s first production mountain bike. Tapping into the passion for their award-winning water bottles, Specialized recently launched their new Bottle Customizer, powered by Spectrum to serve customers with deeper customization options, streamlined ordering processes and exciting branding opportunities.

Chewy

Chewy.com has a clear objective: to be the most trusted and convenient online destination for pet owners. Touting 24/7 customer service, Chewy.com works to build a personalized relationship with their customer. Utilizing Spectrum’s customization technology seems like a natural extension of Chewy.com’s mission.

Astro

ASTRO Gaming makes gear that enhances the authentic gaming experience and they’ve teamed up with Spectrum to create a headphone customizer for the players at the heart of video game culture.

What started as a headphone color configurator now boasts a full customization experience, allowing today’s most dedicated gamers to create the ultimate set of headphones.

Marucci Sports

Founded by two former Big Leaguers, Marucci built its reputation on quality and an understanding of what players need. Powered by Spectrum, Marucci’s goes even further, letting users customize wood bats and fielders gloves to their exact specifications, showcasing their style and augmenting their games.

Simple Modern

An Oklahoma-based company, Simple Modern was founded on a basic mission – to give generously and create high-quality products that serve a need in their customers’ lives. To better serve that purpose, Simple Modern launched a custom program across a variety of their most popular items, including tumblers, drink bottles as well as kids’ lunch bags and bottles.

Lululemon

Augmenting their D2C efforts, and fueled by Spectrum’s platform, Lululemon consumers can now customize the brand’s popular water bottles, further engaging with their brand loyalists.