Leatherman

Customization: A Core Revenue Stream for Leatherman

Group Orders – Customization’s Sweet Spot

B2B and bulk order programs are an excellent extension of a D2C customization program. Spectrum’s roster management tool facilitates bulk orders for Leatherman, such as groomsmen gifts, employee/team awards and more. Making B2B and bulk orders an easy ordering experience greatly increases repeat purchasers.

Tap into Outdoor Enthusiasm

Outdoor equipment is not just gear—it’s an identity statement. Leatherman’s custom multi-tool engraving experience creates increased purchase opportunities for their most loyal audiences.

Navigation Options

Multiple navigation paths help users track their progress and edit their designs.

Growth to Meet Audience Demand

Spectrum’s philosophy for building custom programs can be defined as a “crawl-walk-run” approach. Our partnership with Leatherman is the perfect embodiment of this, as their program has evolved multiple times, adding SKUs, personalization options, artwork and more.