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Owala

Owala partnered with Spectrum to offer an industry-leading custom experience to their site. Water bottles, pet bowls, tumblers and other “smooth sipping” products, are available for customization via color printing or engraving — both methods allowing image upload, stock art, and custom text. Close collaboration between the brand’s internal design team and Spectrum resulted in an extremely immersive experience that aligns closely with the brand’s aesthetics, including screen backgrounds that complement the chosen product’s color, and unique stock art.

Spectrum’s leading rendering software, 3DTrue, gives Owala users a what-you-see-is-what-you-get experience as they personalize products. Multiple product sizes are loaded in upon load, allowing users to quickly toggle between the sizes and see how their custom design looks on each. And, as a first in the industry, Owala allows users to decide if they want laser engraving or color screen printing on their water bottle products. All of these features have resulted in an extremely unique customization experience that perfectly aligns with the Owala brand.

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